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- Email Marketing
- July 31, 2025
- 6 views
Is Your Email Segmentation Strategy Actually Working?
Define Your Segments Effective email segmentation starts with clarity. Who are you targeting, and why? Define the key characteristics, pain points, and goals of each group. Understand what kind of…
- Email Marketing
- July 30, 2025
- 6 views
Mastering Email Marketing: A Simple Guide for Small Businesses
What is email marketing and why does it matter? Email allows businesses to connect globally within minutes. With over 3.9 billion email addresses worldwide, email presents a powerful opportunity for…
- Email Marketing
- July 29, 2025
- 8 views
How Mailchimp Protects Your Email List from Bots and Maintains Deliverability
We recently announced that Mailchimp now supports single opt-in signups directly from our forms. This sparked a lot of discussion around email deliverability—some expected, some surprising. As Mailchimp’s deliverability lead,…
- Email Marketing
- July 26, 2025
- 6 views
Reimagining Email: Why Subtle Interactivity Can Strengthen the User Experience
The constraints of email design often frustrate creators—but for developer and designer Austin Woodall, they became a challenge worth mastering. With a background in print marketing and a curiosity for…
- Email Marketing
- July 22, 2025
- 7 views
How an Email Newsletter Transformed a Designer’s Career
A few years ago, designer and illustrator Maria Fabrizio felt stuck despite her artistic background. After earning a BFA from the University of South Carolina and an MFA from Virginia…
- Email Marketing
- June 30, 2025
- 11 views
Proven Email Marketing Tactics to Grow and Retain Ecommerce Customers
Promotional Landing Pages You created your offer, sent your first campaign, and saw promising results. But over time, performance leveled off. A stagnant email list leads to stagnant results—lost revenue…
- Email Marketing
- June 26, 2025
- 10 views
Avoiding Email Blocklists: What They Are and How to Stay Clear
According to Statista, about 45% of all emails in 2023 were classified as spam—down from nearly 80% in 2011. This staggering volume is why email blocklists exist. These lists not…
- Email Marketing
- June 25, 2025
- 12 views
How to Use Humor in Email Marketing (Without Falling Flat)
Are you someone who enjoys wearing pajamas while working from home? Or maybe you’d rather skip the pants altogether during Zoom calls?Well, according to an email from AI copywriting service…
- Email Marketing
- June 24, 2025
- 12 views
Why Email Marketing Still Matters — And How to Prove Its Value
Email marketing is often underestimated. It’s been around for decades, and that longevity sometimes leads people to think it’s outdated. But here’s the truth: email remains one of the most…
- Email Marketing
- June 21, 2025
- 13 views
How to Use the P.S. Line to Boost Email Engagement
Think the P.S. is just an afterthought? Think again.In email marketing, the postscript at the end of your message might just be the most read line. Surprised? You shouldn’t be.…